"To discover a problem, curious to solve it and celebrate value creation."
When I found that there were more people like me having the same problem, then I decided to find a solution not only for me but for all of them, that is when Mia Lou was born.
Consumer needs and convenient solution brought together with a home-professional hair colouring subscription concept.

Let’s talk if you would like to know more about my entrepreneurial activities.
"To ask novel questions that prompt fresh insights."
When I recognized the opportunity to join a family business as a Board Member, no doubts came to my mind and simply strived for it.
Helping to sustainable develop Family Businesses in the dairy and brewery industry is one of my major goals. Support the next generations to lead the future of the company, to create value for our customers and to ensure that our employees feel secure and motivated are some of my greatest goals.
Let’s talk if you would like to know more about my board member mandates.
"To create possibilities by combining experience with science."
Giving back knowledge and experience is a grateful incentive. I decided to support the coming generation of founders and founders-to-be by joining the University of St Gallen.
Especially female founders have a strong priority on my research. Following a Doctorate in Business at Bocconi University in Milan, further research is focusing on human capital, funding and gender bias.
Let’s talk if you would like to know more about my role in Start-up’s acceleration or research journey.
"To stay a curious mind by connecting ideas with others"
Active in several female entrepreneurship and business networks to exchange knowledge, to give and receive inspiration, to listen and ask, and to stay connected with our best asset, people.
Let’s talk if you would like to know more about my role in the different associations.
Originally from Venezuela, I moved to France to pursue an MBA in International Business and went on to found, grow, and sell an e-commerce consulting business. After building an international career in corporate marketing in Switzerland, I returned to entrepreneurship, driven by the desire to create and enable innovation.
Today, I serve as Co-Head of the Entrepreneurship & Innovation Service Center at the University of St. Gallen, where I lead initiatives that empower founders, investors, and institutions to grow sustainably. I am also the founder of a consumer brand in e-tailing and a board member to family-owned businesses, supporting governance, succession, and long-term value creation.
Became thought leader after my Doctorate in Business Administration (DBA) at Bocconi University, on the topic of female entrepreneurship, human capital and funding. Fluent in German, English, Spanish, and French, I live with husband and two teenagers boys at Bodensee.
Dr. Maria Luisa Fuchs
fuchs-rodriguez@bluewin.ch